Miss Subways was a contest that took place in the New York City subway system from 1941 to 1976. During that time, approximately two hundred women held the esteemed title. The New York Subways Advertising Company developed the program, which featured glamorous photographs and short descriptions about the winners on placards in the subway cars. As the contest evolved, it took on local importance and a historical significance that endures to this day.
Posters courtesy of Meet Miss Subways, New York’s Beauty Queens 1941-1976 by Fiona Gardner and Amy Zimmer, Seapoint Books